by Lisa Friedenstab | Jul 13, 2026 | Blog
You can have a great product, a valuable service, and marketing copy polished within an inch of its life…and still struggle to make sales. Frustrating? Absolutely. But the problem may not be your offer. The problem may be that you’re talking to your audience as if...
by Lisa Friedenstab | Jul 6, 2026 | Blog
Someone asks what you do. Easy question, right? Except suddenly your brain decides this is the perfect time to open 47 tabs at once. “Well, I help small business owners with their marketing, but it’s really more than marketing because we also work on strategy and...
by Lisa Friedenstab | Jun 30, 2026 | Blog
Every few years, the internet hosts another funeral for SEO. Someone writes a bold headline. A few influencers jump on the bandwagon. Social media fills with declarations that “SEO is dead,” and business owners everywhere start wondering if they should...
by Lisa Friedenstab | Jun 22, 2026 | Blog
Why My Marketing Isn’t Working: The Real Reason Results Aren’t Happening If you’ve ever stared at your marketing dashboard, your social media posts, your website traffic, and your latest email campaign and thought: “How am I doing all this work...
by Lisa Friedenstab | Oct 1, 2025 | Blog
Marketing without data is like driving with your eyes closed. You might be moving, but you have no idea if you’re headed in the right direction—or if you’re about to crash. That’s where Google Analytics comes in. For many business owners, the idea of analyzing numbers...
